The Signature System
Your personalized nutrition and strength blueprint, built backward from your race date. Every calorie, every training phase, every week between today and the finish line, mapped.
Get Your RoadmapWhy It Exists
Download a training plan and it knows nothing about your body. Hire a nutritionist and they know nothing about your race calendar. The Finish Strong Formula was built to close that gap: one blueprint where your fueling and your strength work are set to your numbers and periodized to your race, so every week has a purpose and nothing is left to guesswork.
We start with your stats, your training history, your eating patterns, and your goal race. Real inputs, not templates.
You get a personalized blueprint mapping your nutrition targets and training phases from today through race day.
The roadmap isn't a PDF you're left alone with. We adjust it together as your training builds, so it stays accurate to the day you toe the start.
The Deliverable
Most coaching programs describe what you'll get. We'd rather show you.
Your Finish Strong roadmap opens with your numbers: calories and macros in grams, calculated for your body and your training load, next to a clear comparison of where you are now versus where we're taking you.
Then it maps your race build in phases, so you always know what block you're in and why. Your training week is laid out with strength sessions placed around your runs, and if your calorie target needs to move over time, the roadmap shows the step-by-step ladder so nothing ever changes abruptly.
It closes with a personal game plan note from me, because a blueprint should feel like it was built by a coach who knows you. It was.
Your Daily Targets
Your Race Build
Your Training Week
Your Calorie Ladder
Inside Every Roadmap
Protein, carbs, and fat in exact grams with the calorie math shown, so you understand your targets instead of just following them.
A side-by-side look at how you're eating now versus where your body needs to be, so the gap (and the plan to close it) is crystal clear.
When your intake needs to change meaningfully, we step it in gradually over weeks. No shock to your system, no metabolism-wrecking crash cuts.
Foundation, aerobic build, race-specific peak, taper. You'll always know exactly what block you're in and what it's for.
Strength sessions mapped around your run days in a color-coded weekly layout, so the whole week fits together instead of competing with itself.
A personal closing note on your biggest levers and what we'll watch as training builds. Written for you, not copy-pasted.
Built For Your Race
The Formula works for any endurance goal, but it was forged coaching runners through the most demanding race weekends out there, including the Dopey Challenge's 48.6 miles across four straight days. If your race has a castle on the course, we've probably built a roadmap for it.
Proof

"Since I started working with him, I lost over 30 pounds, I have been injury free and as a bonus, I PR every single race I run. I'm faster, more confident and fell in love with running all over again."

"Strength training made all the difference. It kept my muscles balanced and resilient through long miles. It's the key to not only finishing races, but finishing them healthy and strong."

"Strength training during my marathon training is the only way I was able to conquer the hills of West Virginia. Because of my leg days, I conquered that hill without stopping!"
Every Finish Strong roadmap is built inside 1:1 coaching, because a blueprint this personal deserves a coach behind it. Apply, and we'll start building yours.
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